Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep126 HOW TO TALK YOUR WAY INTO BUSINESS SUCCESS Pt 8 #6 Affirmations  This is a big deal when it comes to getting things done and accomplishing great feats in business. I will deal with affirmations before this podcast series are over. Watch out […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep125

Max Your Business In 60 Seconds Ep125 HOW TO TALK YOUR WAY INTO BUSINESS SUCCESS pt 7  #5. Using “We” instead of “I” Besides the professionalism perception that this brings for your business, if you want to attract partnership and networks and connections it’s time to start using “We” in […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep124

Max Your Business In 60 Seconds Ep124 HOW TO TALK YOUR WAY INTO BUSINESS SUCCESS pt 6 #4. Stop saying ‘I can’t’ start saying ‘I Can/I will figure it out;  During the 9 years of my corporate life, I worked across a variety of industries from Oil/Gas exploration, operation and […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep123

Max Your Business In 60 Seconds Ep123 HOW TO TALK YOUR WAY INTO BUSINESS SUCCESS pt 5 #3. Swap ‘I hope to’ for ‘I plan to’ In my second episode of the Max Your Business Radio Show, I told my audience that hope is not a strategy. and i am […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep122

Max Your Business In 60 Seconds Ep122 HOW TO TALK YOUR WAY INTO BUSINESS SUCCESS pt 4  #2. Swap ‘have to’ for ‘want to’ Bernard Roth recommends a simple exercise: The next few times you say “I have to” in your mind, change “have” to want. “This exercise is very effective in […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep121

Max Your Business In 60 Seconds Ep121 HOW TO TALK YOUR WAY INTO BUSINESS SUCCESS pt 3 #1. Stop using ‘but’ start using ‘and’  You’ve heard many times that words have power. Somehow in your business, you perhaps have not taken it very seriously, now is the time. You might […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep120

Max Your Business In 60 Seconds Ep120 HOW TO TALK YOUR WAY INTO BUSINESS SUCCESS pt 2.  If you want to achieve great success in business, you must learn how to effectively talk your way into business success. Now I discovered while watching interview videos of many successful CEOs that […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep119

Max Your Business In 60 Seconds Ep119 HOW TO TALK YOUR WAY INTO BUSINESS SUCCESS pt 1 Ever thought about affirmations and motivation as well as neuro-linguistic programming?  All these will help you condition your business for exponential profit. In the world of business, there are two kinds of networks – […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep118

Max Your Business In 60 Seconds Ep118 How To Keep Your Brand Fresh – Top 3 Ways Pt 3 Ambush marketing. Perhaps you’ve never heard of ambush branding. Here’s how it works. You maintain your marketing campaigns on a plateau and anticipate changes in the polity, regulations and economy. This […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep117

Max Your Business In 60 Seconds Ep117 How To Keep Your Brand Fresh – Top 3 Ways Pt 2 Collaborate.  I’ll tell you a story about Didi and Kuaidi in China. These guys are a taxi cab hailing service who were rivals fighting for market share. But when faced with […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep116

Max Your Business In 60 Seconds Ep116 How To Keep Your Brand Fresh – Top 3 Ways Pt 1 As a smart business person you know that times come and go in real life, faster than they do in business. This is because the world of business is constantly trying […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep115

  Max Your Business In 60 Seconds Ep115 10 Lessons: How To Make Consumers Buy From You Lesson 10 – Negative post-purchase behaviour  If the experience with the product was average or disappointing, the consumer will go through the steps of the buying process again during his next purchase. The next […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep114

Max Your Business In 60 Seconds Ep114 10 Lessons: How To Make Consumers Buy From You Lesson 9: Positive post-purchase behaviour  Once the product is purchased and used, the consumer starts to evaluate whether he has made the right choice in buying this product or not. He will feel either […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep113

Max Your Business In 60 Seconds Ep113 10 Lessons: How To Make Consumers Buy From You Lesson 8 – Purchase decision  Once your consumer has evaluated the different solutions and products available to meet his need, he will be able to choose the product or brand that seems most appropriate […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep112

Max Your Business In 60 Seconds Ep112 10 Lessons: How To Make Consumers Buy From You Lesson 7 – Alternative evaluation: Once your consumer has information on your product, he will still not buy until he makes an alternative evaluation. Alternative evaluation is done in two ways. 1- Objectively. Here he […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep111

Max Your Business In 60 Seconds Ep111 10 Lessons: How To Make Consumers Buy From You Lesson 6: External information  This is information about a product or brand received from friends or family. It could also come from reviews by other consumers. It could also be from the news, official […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep110

Max Your Business In 60 Seconds Ep110 10 Lessons: How To Make Consumers Buy From You Lesson 5: Information search Once the need is identified, the consumer seeks information about possible solutions to the problem. Consumers rely on two major processes to make a buying decision. Internal information: This comes from […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep109

Max Your Business In 60 Seconds Ep109 10 Lessons: How To Make Consumers Buy From You Lesson 4:  Classes of Needs  We’re still looking at Influencing Consumer Buying Decision and there are 3 basic classes of needs, why people eventually buy your products/service… Functional need: the need is related to […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep108

Max Your Business In 60 Seconds Ep108 10 Lessons: How To Make Consumers Buy From You Lesson 3: Stimuli  Internal stimuli (physiological need felt by a person e.g hunger or thirst) which opposes the external stimuli such as contact with an advertisement, or the tantalizing smell of freshly baked cake…I am a sucker for cake… […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep107

Max Your Business In 60 Seconds Ep107 10 Lessons: How To Make Consumers Buy From You Lesson 1- The Need Pt2  Let’s say you hire out your barely used new car for cab services at N20,000 per day, you may not get a driving partner to accept this deal because […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep106

Max Your Business In 60 Seconds Ep106 10 Lessons: How To Make Consumers Buy From You Lesson 1- The Need  Purchase is the last stage of sales. Do you want to know what happens before and after this purchase? What makes them buy from you? Need recognition is the first […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep105

Max Your Business In 60 Seconds Ep105 25 Worst Sins of Branding. Sin #25 Finale Mentality. Is there something else you can do? Is there another problem to be solved?  Is there one more step you can go to give your customers the best service and products? Is there anything more you can do […]

Max Your Business In 60 Seconds Ep126

Max Your Business In 60 Seconds Ep104

Max Your Business In 60 Seconds Ep104 25 Worst Sins of Branding. Sin #24 Colourless Brand  This has nothing to do with brand design and colours. I’m talking about a brand that does not inspire emotion. Every now and then I meet and entrepreneur who says to me “I don’t want to […]